“Coolish Ice-cream in a pouch” (2021). Illustration of Coolish soft serve ice cream “in a pouch” by Lotte for STUDIO MIMU’s project MORE OF SOMETHING GOOD.

Yummy and nostalgic flavour of Asian soft serve ice-cream but...in a pouch? I bought this for the first time just for the novelty in Japan, but the sheer satisfaction of getting to wring the last sweet drop of creamy dessert out of a bag is truly addicting!
Step 1. Squeeze!
Step 2. Enjoy at home or on the go!